"He screamed out my name and begged me not do do it."
I should have listened to him but I'd been working on the project for damn near an eternity and wasn't ready to give up.
It may bear a little similarity to the numerous, captivating hooks that frequent the average LinkedIn feed.
It should do because I constructed it that way.
To illustrate a point.
To pose a question.
Is Linkedin a sexy, captivating, time-wasting dead-end?
Or does it have an ROI?
That is 'X' engagement returns me 'X' amount in leads/profit/traffic.
You see the engagement.
The likes and comments.
But what does that actually return in dollars and social standing.
You see the profiles with the beautifully taken profile photos and the polished articles and the meticulously crafted bio sections of well-meaning socialites.
You see the the endorsements, projects and previous roles.
Posts that blossom and posts that shrivel up and die a cold, lonely death.
The somewhat masturbatory motivational quotes and success stories...
You probably have a fair idea by now of what I think of Linkedin.
Or perhaps an impression.
You may have been misled.
Because the contradictory notion of myself constructing this article to post on Linkedin unveils the answer to whether or not I believe it has an ROI.
What do you think?
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